“Highest Performing Pure-Play In-House Influencer Platform in the Evaluation.” With the Highest Scores Possible in the Criteria of Data Science Capabilities, Influencer Data Access, Influencer Data Management, Measurement and Reporting, and Product Vision
On May 28th, 2020, CreatorIQ announced that we were recognized as a Leader in The Forrester New New Wave™: Influencer Marketing Solutions Q2, 2020. Forrester evaluated 12 influencer marketing companies during the process, scoring all on 10 criteria covering current offering as well as strategy.
“It is an honor to be recognized by Forrester as a Leader and the highest performing pure-play in-house influencer platform in the evaluation,” said Igor Vaks, Founder & CEO of CreatorIQ. “Our company vision is driven by a belief that authentic influencer marketing and brand advocacy are a better and more effective way to do business. This belief is validated daily by the brilliant work of our clients and confirmed by the exponential growth of in-house influencer marketing programs. CreatorIQ’s team is grateful to our clients for helping us drive innovation and thankful to Forrester for their recognition of our work.”
In Forrester’s words, “CreatorIQ customers love how the platform pushes brand-specific influencer insights into key decisions around influencer selection and negotiation.” With one customer telling Forrester, “I like that we’re able to extract information from the CRM and bring new data back to it every day.”
About CreatorIQ, Forrester goes on to say, “[CreatorIQ] Stands out as the highest performing pure-play in-house influencer platform. Some of the world’s largest brand holding companies and ecommerce retailers use CreatorIQ to manage tens of thousands of influencers. Its strengths include depth of influencer talent (with 17m+ global profiles), analytics, and data science capabilities.”
We were also recently recognized as the #1 Platform in G2’s Influencer Marketing Software category and #16 on their list of fastest-growing software companies in the world, alongside companies like Zoom and initiatives like Microsoft Teams. This comes on the heels of being named to the Inc. 5000 fastest-growing company list, one of America’s Best Startup Employers in 2020 by Forbes, and one of the 100 Best Places To Work In Los Angeles and New York by Built In.