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Brands
of the Year 2024

The CreatorIQ Top 100: Brands of the Year celebrates the innovative, impactful brands that excelled at creator marketing in 2024.

Discover which brands across 13 industries led the way in creator retention, engagement growth, and EMV—setting the standard for success in the creator economy.

The Categories

Highest Total EMV
Highest YoY EMV Growth
Highest YoY Engagement Growth
Highest YoY Impression Growth
Most Dominant Brands on YouTube
Most Dominant Brands on TikTok
Most Dominant Brands on Instagram
Greatest YoY Creator Community Growth
Highest Retention Rate
Top Brands Launched in 2024
Rank Brand Name Highest Total EMV
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