Decoding Deduplication | White Paper Download

Decoding Deduplication | White Paper Download

Decoding Deduplication: Peering Through the Fog of Audience Overlap When audiences are added up among large digital creators, the numbers can rival the populations of entire continents. These sums, though, do not account for deduplication — that is, the total...
Influencer Data Mapping | White Paper Download

Influencer Data Mapping | White Paper Download

Influencer Data Mapping: Unlocking the ROI of Your Influencer Strategy By blending rich audience data and performance metrics in traditional marketing contexts, we’re fundamentally changing the way brands scale social media research. Find first-party industry...
Happy Creators Make Happy Customers

Happy Creators Make Happy Customers

A happy creator is an amiable creator. If your company is great to work with, the co-ideation, production, and outcome of your campaigns will be better. But there are many things that campaign managers do that creators loathe — sometimes consciously and...
Tubefilter on Fighting Follower Fraud

Tubefilter on Fighting Follower Fraud

Here’s How Brands Can Be Proactive Against Influencer Fraud, Per Fullscreen And CreatorIQ Study Using insights drawn from CreatorIQ and Fullscreen’s recent white paper Fighting Follower Fraud, Tubefilter author James Loke Hale outlines the initial steps that...