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Instagram CEO Positions His Company as a Safer Alternative to Controversial Rivals

In an interview with Instagram CEO Kevin Systrom, Variety editor Todd Spangler explores the key factors behind the platform’s success, approach to growth and dynamic relationships with influencers. CreatorIQ’s COO Timothy Sovay shares his industry insights in the feature article, adding commentary on social platform trends.

“Engagement rates on Instagram are far higher than on other platforms, in part because of the platform’s advanced content-discovery algorithms.”

Timothy Sovay

COO, CreatorIQ